The Hustle, The Hard Sell

Door bell rings with excitement, dong-dong, dong-dong, dong-dong. Man at the door looks like a cross between your average Joe, and acts like he is my favorite puppy, almost bouncing with enthusiasm. “Hi, I’m Jim, how are you?”

Almost without waiting for an answer, “Hey we were in your neighborhood, going to drop off a purchase for a customer who’s not at home. We sell _____, interested? Just come out and look, no buy, no foul.”

I do not mention I saw them around the neighborhood last week too….

“Hey, its cold out here, you might want to put on a jacket, you don’t want to get cold. We would rather sell off the purchase than haul it back to the warehouse.”

“John is over at a house across the street, he will be back in a second. Small pause. Here he is” in an upbeat voice.

“John this is Michael, he wants to take a look at what we have.”

John opens the door to the van. John, “Do you have any interest in _____, ______, or ____?”

Michael, “No, about all we use is _____.” John is not impressed, “Sure you don’t have any interest in ____ (much more expensive)?”

“No thanks, ____ is about it. Rarely use anything else.”

John, “What’s your name again?”

My best buddy Jim says forcefully, “His name is Michael. Are you losing your mind?”

John acting in a very professional manner inside the van takes out a large carton and proceeds to open it. Jim is continuing to do a ‘my favorite puppy’ imitation on my left.  John removes the product and explains to me why it is superior to what I can buy at the store. Jim stands still and remains quiet.

John, “We normally sell on-line”, and pulls out a brochure showing me their choices. “This is our asking price”, showing me the price below the product he has displayed. “Because we don’t want to drive it back, we can let it go for $xxx.xx (which is almost thirty five percent off brochure price).” “Am I anywhere close in price?”

Michael, “It’s a great price, but more than I want to spend.”

John, “What is your price?” “A lot less than that.” “Can we get close on price” “I would like too, but it is just too much to spend.” “You don’t have to pay cash”, John say’s showing me the brochure again with all major credit cards on the bottom of the back page.

“Sorry, it’s too much for me…”

John turns his back on me and starts packing up the goods.

In this moment, I feel rejected, which is what was intended. Here are a couple of guys on quietly excited, and the other acting professionally, and I turned down their offer.

I back up and look at Jim, the human puppy. He is looking dejected, like I scolded him for peeing on the floor.

“Thanks for the offer Jim, wish I could afford it.” John is still putting the offers away, and refuses to acknowledge me – more rejection in the making.

I walk away and Jim continues to look like a lost puppy who lost his best friend.

What a hustle! These two men deserve an award! As smoothly as they played it out, I was feeling rejected, and I expected to be put in a situation. I am curious how many people after feeling rejected, decide to be a do-good take the offer. After all, all’s well, that ends well.